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SALES & ADVICE 0800 746 436     EMAIL [email protected]     QUOTING AND DESIGN


“Our aim is to provide safe and reliable solutions to match the needs of industry”

emf is a family owned business founded in 1999 by Allen Whitten and his brother, Ben. At emf our customers have always come first, we believe in giving the very best service we can, providing quality solutions that meet the customers’ needs, in a timely manner.

Our Mission:

“Our mission is to increase our customer's profitability and reputation by offering quality, value-for-money products in a timely manner.

We will focus on maximizing our customers efficiency on site and longevity of all our products and in each transaction, we will be driven by exceptional customer service rather than our own profitability”

Our Vision:

“To be the most reliable supplier of quality components to the electrical industry in New Zealand, Australia and the Pacific Islands”

Our Values:

  • Be honest and sincere in all our business dealings.
  • Aim to exceed customer expectations in every transaction.
  • Strive for improvement every day.
  • Work hard, work smart, and work efficiently.
  • Meaningfully contribute to charity projects that align with our values.
  • Show empathy and compassion to staff and the wider community.

With our extensive range of switchboards and components, we aim to:
• Minimise installation costs.
• Provide safe and reliable solutions to match the needs of the site.
• Provide long-term solutions that will safeguard the business well into the future.

emf’s sales and design team is made up of experienced customer service representatives and fully trained electricians, with a wealth of experience. This large base of knowledge and experience is an invaluable asset to both our team and the team in the workshop. This ensures we are giving our customers the most efficient and effective solution possible.

Our technicians are available during business hours to answer any questions you may have. Simply give us a call on 0800 746 436 or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Please Note:

All pricing is trade pricing, in New Zealand Dollars and Excluding GST. 
We do endeavour to advertise a wide range of solutions for all electrical challenges, but if there is something that you are not sure about, please get in contact us and we will do our best to find you a solution. 
Please Note: All information contained on this website, or any publication from emf, was correct at the time of publishing and is subject to change from time to time. We recommend you get in contact with us for confirmation on pricing and stock availability at time of order. 

Case Studies

Metering & Distribution

Standardised Metal Switchboards

Our business hours
Monday - Thursday: 7am - 5pm
Friday: 7am - 4:00pm
Saturday - Sunday: Closed

FREEPHONE 0800 746 436
P 06 355 4648   F 06 357 4852
This email address is being protected from spambots. You need JavaScript enabled to view it.
765 Tremaine Ave, Palmerston North

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